Change has been constant in the addiction treatment community in the last 10 years. We have seen more change more quickly in the last few years than we have seen in an entire generation. Now, with COVID-19 doing its worst in the industry - introducing new barriers to treatment while spurring an unprecedented mental health crisis in the nation -  2021 might just be the year of reckoning for your center. 

In the immediate aftermath of COVID-19, we will see a huge opportunity for growth as the population of SUD patients seeking treatment surges. 

Will your business be ready?

Today we will look at 4 things you can do now to adapt to the moment and modernize your addiction treatment business.

Merge, Specialize, or Die: 2021 Will Force The Choice for Many Addiction Treatment Centers 

With the opioid crisis at full swing and more payers coming on board for treatment, competition has become fierce in the addiction treatment sector. For old-school providers, business cannot continue as usual. Large organizations will offer more services, faster and for less money than you can hope to. They will overtake your organization with a superior advertising budget. 

Now is the time to decide: will you niche down and become the best at providing a particular type of service to a particular type of patient or will you join forces with a larger organization? 

The choice is yours.

Ditch the Addiction Treatment Center Anecdotes. Data is Money.

 You’re tracking outcomes, right? 

If you’ve already fine tuned your outcomes data collection, ditched the spreadsheets and invested in a modern database that collects, aggregates and analyzes your data for you then you can skip to the next section. You already have the tools you need to make informed business decisions, attract restrictive payers and prove your business’ effectiveness to investors. 

If you are still struggling with outcomes data, 2021 is the year to make it happen. Anecdotes are no longer enough to keep your business competitive in the modern market. Luckily, there are some great options to automate the outcomes data collection process.

Update Your Addiction Treatment Center’s Technology

Investing in the right technology for addiction treatment is a savvy business move in 2021. 

Does your platform offer robust telehealth integration? Does it collect outcomes data? Does it support mobile devices? Can it assist alumni in recovery and relapse? 

In 2021, the answer to these questions needs to be a resounding yes!

Not only does efficient tech improve productivity, staff retention and client satisfaction, but it makes your business more valuable to potential partners and investors. That’s going to be a huge advantage in dealing with the changes as they come fast and furious in 2021.

Get On a First-Name Basis With Your Addiction Treatment Center’s Payers 

Successful revenue cycle management begins with smooth and mutually beneficial relationships with your payers. Foolproof claims and prompt reimbursements are just the beginning. With the right billing service, you can dial in prompt payments quickly and easily. 

To take it a step further, build relationships with your payers and discover their needs. What do they need that they are not getting right now? How can you tailor your business to support mission-driven goals and patient health while also solving problems for key payers? Do this well and you’ll reap big rewards in 2021.

We’re Here to Help 

In 2021, you need the right technology to modernize your addiction treatment business and adapt to the rapidly changing landscape we find ourselves in. At BehaveHealth, we’re committed to seeing your business not only survive - but thrive - through the changes. Claim your free trial today.